A brand-first business strategy that let’s you plan,
execute and measure your success across functions
that could thrive on smart branding.
Define what you stand for, mark the cornerstones of your brand foundation
and let your audiences know. The result is a well-differentiated entity that
stands out and cuts through the clutter with the right and relevant associations.
The benefits of Brand Mode go beyond marketing and communication. Clarity,
context, direction and transformation all around for your business are the gains.
Employer and recruitment brand creation, setting of policy and making your entity finance-appealing?
All of this happen with brand mode.
The First Step – Brand Peel.
8 hours over 2 days.
A purposive, introspective and invigorating huddle.
A journey for harnessing clarity and direction.
Agency-ready brand strategy to go home with.
Soul Seeking + Research → Point A + Mindful Contemplation → Point B →
A to B plotting + Milestones & Metrics = Battle-Ready
Need funding and you need to build a robust and investment-attractive profile
Have a product/service, but you are missing out on a sharp and focused go-to-market plan
In a tough market situation and a standout brand will help
Have multiple products or brands and an optimal portfolio mix is the imperative
You are one of the brands in a basket of brands and you cannot decode how to align and use the mother brand to advantage
Want to recruit the best talent, but facing a perceptual mismatch between what you think you should be seen as vs. what you are seen as
Want to create a common cultural thread in your company – align the internal and external brands
Have to advertise and optimize spend but don’t know where to start
Riddled with confusion on media choices – their need, role and effectiveness
Confronted with digital and all the vocabulary around it and you need to have a direction
Need to gauge your brand’s health and perceptually mark it across stakeholders
Brandlogues is an agile and nimble strategic brand consultancy. Our solutions and expertise are global facing with local empathy.
Raj and Rohit form the core team that has built innovative and customized brand systems for our clients across geographies. We are smartly supported by a global eco-system of researchers, data scientists and creative professionals who can catalyze the brand mode thinking into actionable marketing and communication.
To date we have 43 super successful brand stories and counting.
LET’S TALK MORE OVER A COFFEE
Discovery and insight mining
Going North – direction mapping
Temperature check on your brand health
Step laddering for portfolio management and alignment
Mind mirroring for internal branding and seeding of culture
Getting communication-smart providers and stakeholders
Two people, connected by technology, wandering across the globe. Where we sit down for work is where our office is and this has happened in 4 continents so far. We are literally a shout away.